Food Business with The Franchising System too Many

JAKARTA - Business trusted food is one of the many businesses that are not too exposed to electrical current crisis. The reason, all people need food, so that certain automatic searching. Now I live in resemble business, its sale. Clearly, the most fundamental factor is the sense (taste) of the sale. After that needed to be successful strategy to focus and full commitment. Three things are absolutely done by the food business, which is managed, either independently or with a confessional system franchises (franchise).
CFC (California Fried Chicken) - restaurant food is ready to embrace a lot of franchise systems - also make the above strategy.
As described by General Manager Operation, Cecep Rakhman, do the many new innovations. While he said this, many do CFC product development and the establishment of the outlet. Which will soon be inaugurated, among others, in Jababeka, Dumai (Riau Province), and in Purwakarta.
This year's CFC Cecep firm, be expansive enough to the target of 10 new outlets in several cities in the country. This time have stood as much as 124 outlets, with 40 of them with a franchise system, the rest with Venture Capital (JV) and managed its own.
He said the key to the success many food franchise system. "To be successful in this business is the key commitments. Our commitment to provide opportunities for local people participate in running a restaurant business is ready for food with CFC. And give us some alternatives so that people can choose, "he said.
Cecep said, to the people who want to run a business CFCs, various investment packages available. CFC imposed franchise fee of Rp 100 million, in addition there are costs for equipment (equipment) from Rp 400 million, Rp 500 million and Rp 600 million, adjusted to the wide outlet between 120 square meters, 150 meters up to more than 150 meters square.
He was quite sure that the potential investors who want to infuse money, business franchises provide CFC or refund the return is good. According to him, during this CFC experience proves, break-even point or BEP (Break Even Point) achieved in a relatively quick time, live now what is the location of outlets whether strategic or less.

Wendys optimistic
Meanwhile, Wendy PT Citrarasa manage the franchise fast food restaurant Wendys Old fashioned hamburgers, for example slowly but surely trying to rise after the crisis affected a few years ago. Restaurant franchise opportunity from the United States is reaching 45 outlets across Indonesia. "However, as the Indonesian crisis, management restructuring and forced to tingal now 25 outlets," said the Food Business Devision Head Associate Director PT Wendys Citrarasa, Sri Sumiyarsi.
According to Sri-so he always called Wendys remain optimistic that the business prospects of food remain in the country. Moreover, Wendys restaurant almost has no competitors. Because the restaurant is almost ready to just kind of generally, while Wendys fast food restaurant is. "So, there are different, which always presents Wendys food is fresh," he said.
In addition, said Sri, Wendys also has a menu that is different from the other restaurants, including restaurant food is ready. Some types of food that is served is almost the same as chicken, spaghetti, potatoes and hamburgers. Wendys that distinguish the other is the menu. There are a number of good in the menu such as Wendys Chili with rice, chili, baked patato, chesse sauce. All imports of raw material and are very local and foreign consumers.
Concerning market segments Wendys restaurant, said that Sri Sumiarsi was accompanied Distric Manager PT Wendy Citrarasa, Ade Permatasari, age 15 years to 40 years. Therefore, Wendys generally not present in all places, but only in the cities or just a particular location. Until now, most of Wendys outlets in Jakarta, while in other cities of maisng in Cirebon, Yogyakarta, Malang, Surabaya and Bali.
In the near future, Wendys akan opening new outlets. Preparation for the return of a number of outlets is being done. And accidental, the system managed a restaurant franchise is still fully occupied Citrarasa PT Wendy.

Recipes
Compared to food franchises or restaurant prepared food other, Cecep optimistic that CFC better. Even he does not fear the competition that comes from the strict franchise restaurants that also other foreign flare into Australia recently. Without mention of foreign franchises such as KFC, McDonald, Wendys, he states that the CFC is much more flexible.
"We fully this local franchise, but more flexible, because it provides flexibility for investors to choose the franchise package. Unlike the foreign franchises with rigid rules, CFC only apply the same standards for production and prices, "he adds.
We realize it is very important as a form of control over business and ensure the sustainability of business. Because if the standards of production and the price is not done, he fears consumer complaints addressed to the CFC, giving rise to a bad image.
But CFC is used to franchises foreign origin of the United States with the name of Pioneer Chicken. When in 1989 the parent company in the U.S. to bankruptcy, the CFC in the name of the company.
"We live to take a prescription from the U.S. and remain present CFC product standard. Evident during this CFC is able to continue to develop and make innovations, "he explains.